Net Promoter Score

Noun · Startup & VC

Definitions

  1. A customer sentiment metric derived from asking how likely users are to recommend a product, then subtracting detractors from promoters. It is widely used but should be interpreted alongside behavioral data, not instead of it.

    In plain English: A survey score estimating how willing customers are to recommend a product.

    Example: "Net promoter score improved after support response times dropped, even before retention moved."

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