Engagement Metric

Definitions

1. A quantitative measure used to track how users interact with a product, such as sessions, messages sent, projects created, or time spent. The choice of engagement metric shapes how teams think about product health.

   In plain English: A measurement used to track how actively users engage with a product.

   Example: "The wrong engagement metric can make passive scrolling look like product success."

Related Terms

• A/B testing
• ROI
• Cohort Analysis
• CPM
• Growth Metric
• Business Intelligence
• Net Promoter Score
• Onboarding Metric
• Product Analytics
• Product Metrics
• Retention Cohort
• Retention Curve
• User Engagement
• Viral Loop
• Repository Stats