Agency Model

Definitions

1. A business model where the company primarily earns revenue by providing services, expertise, or project work for clients rather than selling a standalone product. Startups sometimes use it to generate cash before product revenue matures.

   In plain English: A business built mainly around selling services to clients.

   Example: "They started with an agency model to fund the software product they eventually wanted to build."

Related Terms

• Cross-Sell
• Deal Size
• Direct Sales
• Franchise Model
• Golden Ratio Business
• One-Time Revenue
• Outsourced Development
• Pricing Model
• Subscription Model
• Tech-Enabled