Minimum Viable Product

Definitions

1. The simplest version of a product that can still deliver value and generate learning about customers and the market. A true MVP is not just small; it is intentionally designed to test important assumptions.

   In plain English: The simplest usable version of a product built to test whether the idea works.

   Example: "The minimum viable product was ugly, but it proved customers would pay for the workflow."

Related Terms

• MVP
• MVP (Product)
• Customer Development
• Customer Discovery
• Customer Segmentation
• Lean Methodology
• Rapid Prototype
• Product Discovery
• Viral Loop