Startups Glossary
Browse 64 startups terms defined in plain English, from the cultural dictionary of computing.
64 Startups Terms
- Acquihire
- An acquisition done primarily to hire a startup's team rather than to keep its product or revenue stream. The product may be shut down while the talent is...
- Advisory Board
- A group of advisors who provide strategic guidance, introductions, or expertise to a company without having the formal authority of a board of directors. In...
- AI First
- Describing a company, product, or strategy that treats AI as the default or central design principle rather than as an add-on feature. In practice, the term...
- AI Moat
- A durable competitive advantage in AI, often claimed to come from proprietary data, distribution, infrastructure, or product integration rather than just model...
- AI Startup
- A startup whose main product, infrastructure, or market positioning depends heavily on artificial intelligence. The label covers everything from model labs to...
- Blockchain Startup
- A startup whose product, infrastructure, or fundraising story is built substantially around blockchain technology, tokens, or decentralized systems. The label...
- Bootstrapped
- Built and grown primarily without outside institutional investment, usually through founder capital and customer revenue. Bootstrapped companies often trade...
- Brogrammer
- A pejorative label for a programmer associated with hyper-masculine, frat-like startup culture, often emphasizing bravado, exclusionary behavior, and status...
- Cash Burn
- The rate at which a company is spending more cash than it brings in, usually measured monthly. Cash burn is one of the clearest signals of how much runway...
- Competitive Advantage
- A meaningful edge that makes an organization harder to outcompete, such as better distribution, lower cost, stronger product fit, proprietary data, or unusual...
- Co-Working
- Working from a shared workspace used by people from different companies, freelance roles, or remote teams. In startup and remote culture, co-working is often...
- Crypto Startup
- A startup built around cryptocurrency, blockchain infrastructure, token-based products, or adjacent financial primitives. The label spans serious...
- Customer Development
- A startup methodology centered on talking to customers early and often to validate problems, buyers, and product direction before scaling execution. It is...
- Customer Discovery
- The process of interviewing and studying potential customers to understand their problems, workflows, priorities, and willingness to pay before committing to a...
- Death Valley
- A dangerous period where a startup has not yet reached sustainable traction or financing stability but is already consuming significant resources. It is...
- Dev Tool Startup
- A startup whose product is primarily for developers, engineering teams, or technical workflows, such as CI, observability, infrastructure, or coding tools....
- Dotcom
- A shorthand term for internet-era companies, especially those associated with the dot-com boom and bust around the turn of the century. In culture, dotcom...
- dot-com bubble
- The speculative frenzy in internet-related stocks from roughly 1995 to 2001, during which companies with no revenue and dubious business models reached...
- Dot-Com Crash
- The collapse of many internet companies around the early 2000s after the dot-com bubble burst, now used as a cautionary reference in tech cycles.
- Early Stage
- Describing companies that are still in the formative phase of validating product, customers, team, and business model, often before significant scale. The...
- Elevator Pitch Culture
- A culture that strongly values being able to explain products, ideas, and roles in a short, polished, high-impact way. This can sharpen clarity, but it can...
- Entrepreneur
- A person who starts and builds a business venture, usually by taking on uncertainty around product, market, and execution. In startup culture the term carries...
- Fail Fast Culture
- A culture that encourages trying ideas quickly, learning early, and not overinvesting in failing approaches before evidence arrives. In practice, fail-fast...
- Fintech
- A broad category covering technology-enabled financial services such as payments, lending, banking, investing, insurance, and financial infrastructure. Fintech...
- Founder Culture
- The strong influence founders have on a startup's tone, decision-making style, risk appetite, and internal norms. Founder culture can create clarity and...
- Founder Market Fit
- The degree to which a founder's experience, insight, network, or motivation makes them unusually well suited to solve a specific market problem. Investors...
- Founding Engineer
- One of the earliest engineers at a startup, often expected to do broad high-impact work across product, infrastructure, hiring, and process. In startup culture...
- Founding Team
- The small group that started the company and shaped its earliest product, culture, and strategy. The strength and cohesion of the founding team often...
- Full Stack Panic
- The stressed feeling that comes from being responsible for every layer of a system at once, from UI to infrastructure to production support. It is common in...
- Full-Stack Startup
- A startup that controls multiple layers of the stack, often combining software with operations, hardware, services, or financing rather than focusing on just...
- Funding Culture
- The habits and values an organization or ecosystem develops around raising, spending, and talking about funding. In startup culture, funding culture shapes...
- Ground Floor
- The earliest stage of an opportunity, when a company, product, or project is just getting started and upside may be greatest. Joining on the ground floor...
- Growth Culture
- A culture strongly oriented toward growth in users, revenue, reach, or influence, often with experimentation and speed emphasized heavily. Growth culture can...
- Growth Stage
- The phase of a company after initial validation, when the focus shifts toward scaling revenue, teams, and systems in a repeatable way. Growth-stage companies...
- Hacker House
- A shared living or event space where hackers, founders, or builders gather to work intensely, network, and collaborate.
- Hack It Till You Make It
- A playful variation on 'fake it till you make it' that celebrates scrappy prototyping, rough implementation, and sheer momentum while a product or project is...
- High-Growth
- Describing a company or market expanding at a notably fast rate, often attracting investor attention and operational strain at the same time. High-growth...
- Hypergrowth
- An extreme phase of rapid company expansion across revenue, headcount, and operations, often faster than internal systems can comfortably support. Hypergrowth...
- Lean Canvas
- A one-page planning framework adapted for startups that emphasizes problem, solution, key metrics, unfair advantage, and customer segments. It is designed to...
- Minimum Viable Team
- The smallest team structure that can realistically deliver and operate a product or project without collapsing under dependencies.
- Moonshot
- An extremely ambitious high-risk project aimed at a breakthrough rather than an incremental gain. The word implies both scale of vision and low odds of easy...
- Move Fast
- A cultural push toward rapid execution, short feedback loops, and willingness to accept some messiness in exchange for speed. Depending on how it is applied,...
- Move Fast and Break Things
- A startup-era slogan associated with Facebook that celebrated rapid iteration and risk tolerance, even if some failures occurred along the way. It later became...
- Over-Capitalized
- Having raised more capital than the business can deploy effectively at its current stage, often creating pressure to spend ahead of product-market fit or...
- Paper Napkin Architecture
- A rough system design sketched quickly and informally, often enough to align a team before heavier documentation exists.
- Portfolio Company
- A company that has received investment from a venture fund, private equity firm, or similar investor and is therefore part of that investor's portfolio. The...
- Rapid Growth
- A phase where users, revenue, or operations are expanding quickly enough to strain existing systems and assumptions. Rapid growth is exciting, but it often...
- SaaS Bro
- A mocking label for a stereotypical software-as-a-service operator or salesperson associated with aggressive growth talk, KPI obsession, and formulaic startup...
- Scrappy
- Resourceful and effective despite limited money, time, or formal structure. In startup culture, calling a team scrappy is usually praise for practical...
- Ship or Die
- A harsh culture slogan implying that constant shipping is existentially necessary and anything that slows release is a threat. It captures deadline pressure...
- Silicon Valley
- The California region historically associated with semiconductor companies, startups, venture capital, and the global technology industry. In broader usage it...
- Solo Developer
- A developer who builds and often maintains an application, tool, or business largely alone, handling product, code, deployment, and support themselves. The...
- Startup Accelerator
- A program that gives early-stage startups mentorship, network access, limited funding, and a fixed-duration growth structure, often ending in a demo day....
- Startup Culture
- The mix of speed, ambiguity, role fluidity, resource constraints, and growth pressure commonly associated with early-stage companies. The phrase can refer to...
- Startup Ecosystem
- The network of founders, investors, accelerators, service providers, employees, events, and institutions that support startup creation in a region or sector. A...
- Startup Graveyard
- A figurative collection of failed startups, dead products, or abandoned companies used as a reminder of how many ventures do not survive. The term is often...
- Startup Incubator
- An organization that supports very early companies with workspace, mentorship, resources, and sometimes capital over a longer or less standardized period than...
- Survivor Bias Tech
- The mistake of learning mainly from visible tech winners while ignoring the many similar efforts that failed.
- Tech Bro Culture
- A critical label for a style of tech-industry behavior associated with macho posturing, shallow contrarianism, growth-at-all-costs attitudes, and exclusionary...
- Tech Crunch
- A reference to TechCrunch, the startup and technology news publication known for covering funding rounds, product launches, acquisitions, and founder...
- Tech Unicorn
- A private technology startup valued at one billion dollars or more. The term reflects both startup aspiration and the venture-capital tendency to treat...
- Unicorn Club
- A casual phrase for the set of startups that have crossed the one-billion-dollar private valuation threshold. It reflects how venture culture turns valuation...
- Venture Capital
- A form of private investment capital used to back startups and other high-growth private companies in exchange for equity. Venture capital expects a small...
- Y Combinator
- One of the most influential startup accelerators, known for funding early-stage companies, running batch programs, and shaping founder culture through advice,...
Related Topics
- Growth (5 terms in common)
- Venture Capital (4 terms in common)
- Investors (4 terms in common)
- Funding (4 terms in common)
- Culture (4 terms in common)
- Finance (3 terms in common)
- Strategy (3 terms in common)
- Workplace Culture (3 terms in common)
- Founders (3 terms in common)
- Business (3 terms in common)
- Scaling (3 terms in common)
- Execution (3 terms in common)
- Runway (2 terms in common)
- Validation (2 terms in common)
- Careers (2 terms in common)
- Company Stage (2 terms in common)
- Stereotype (2 terms in common)
- Work Culture (2 terms in common)
- Communities (2 terms in common)
- Teams (2 terms in common)